Opening the gate to the future of agritourism in Tasmania.

Agritourism is Tasmania

What is Agritourism Tasmania?

Our vision is to shed light on agritourism as a distinct industry sector in Tasmania, providing opportunities for connection, collaboration, and knowledge sharing for the benefit of new and existing operators. Agritourism Tasmania is a network of individuals who are passionate about connecting and collaborating to support and celebrate the people behind this emerging industry sector.

Connections

Through the projects we have delivered and events we have facilitated, we provide opportunities for people to come together and connect in groups and across regions. We make it possible for new and existing operators to learn more about each other and what is important for them to be profitable and sustainable.

Collaboration

We know that when people come together and share, new things are possible, and change happens. We are committed to creating opportunities (clusters, projects, events,) that sustains momentum for agritourism in Tasmania.

Knowledge sharing

We work with project partners, knowledge brokers, industry stakeholders, and agritourism operators to exchange information, ideas, and experiences. We initiate projects that build momentum for the benefit of operators and the agritourism sector.

Who we are

Agritourism Tasmania was founded by Optimum Standard (Aus) Pty Ltd in 2021. Their Lead Innovator, Allison Clark, has been the driving force behind the network, facilitating opportunities to bring together agritourism operators and interested stakeholders across Tasmania.

Optimum Standard was born in Tasmanian agriculture and continues to work within the sector and its value chains. Recognised as agribusiness specialists and strongly networked across rural, regional, and remote communities, their team regularly initiates projects to support business development and growth. A team of marketing specialists with skills in website design, graphic design, and digital media marketing adds to the expertise available.

Over the past 3 years, Agritourism Tasmania has gained information and insights from over 160 agritourism operators and stakeholders at events and forums which has contributed to the policy position it has recently presented to agriculture and tourism industry stakeholders. With a mission to advocate more strongly for a distinct industry sector, Agritourism Tasmania will continue to collaborate and evolve.

What’s Happening

Want to be the first to hear about the latest agritourism opportunities, events and industry news?


Past Projects

Our vision is to shed light on agritourism as a distinct industry sector in Tasmania, providing opportunities for connection, collaboration, and knowledge sharing for the benefit of new and existing operators. Agritourism Tasmania is a network of individuals who are passionate about connecting and collaborating to support and celebrate the people behind this emerging industry sector.

Memberships

Coming soon

We are currently developing a membership portal for a rapidly growing community of Tasmanian agritourism businesses. The membership will offer various features such as business support, resources, events, and visibility on regional maps. Please sign up to our newsletter to receive notifications once the membership goes live.

Resources & Grants

We consult, collaborate, design, and empower.
Marketing | Business development | Websites | Systems & Certification